100% Pure Review – All Natural Makeup!

April 22, 2020

So I’ve really been all about going more natural lately and I’m absolutely loving 100% Pure Natural Cosmetics! I’ve started wearing all 100% Pure makeup every day and my skin is looking extra good I think! I did a review on a few of my favorite products a month ago (check it out here if you missed it … the Blur Powder is a must-have).

The 100% Pure brand is dedicated to making the healthiest and most natural products on the market.  The products are actually really good for your skin! The colors are all pigments from fruit, vegetables, tea or cocoa.  And the company never ever tests on animals.  It’s a brand you can always feel good about supporting.

100% Pure let me choose a few more things to try out.  Read on to see what I tried and what I think of each product.


100% Pure Cosmetics Review

My look: 100% 100% Pure!

(No filters, no soft focus …)



natural make up, clean make up


What I tried this time around:


Bamboo Blur Foundation

This fruit pigmented foundation is made with oil absorbing bamboo silica and is perfect for medium to oily complexions.  It has a lightweight feel, but medium coverage.  When paired with the Bamboo Blur powder, it creates a perfect base.

Long Lasting Brow

I love this Taupe shade of brow gel. It’s perfect for those with more ash tones in our hair, including us going gray.  Also comes in Brown and Blonde. I find I need to press a bit hard to get the color I want, but once it’s on, it really does last all day! And it’s so good for you: cocoa and black tea create natural color and texture, while biotin and Pro-vitamin B5 promote healthy hair growth.

Creamy Long Last Liner in Gleaming Pewter 

This long-lasting eye liner defines your eyes, while caring for your skin with jojoba oil.  The Gleaming Pewter is really pretty and on sale. I AM used to a darker liner though, so my next purchase with be this liner in Black!

Fruit Pigmented Lip Gloss

Made with noursishing vitamin E and antioxidant-rich fruit pigments, this fabulous gloss gives you shiny and supple lips!  Comes in 5 shades and I’m wearing the Pomegranate Wine color.  It smells good too! Been wearing it EVERY SINGLE DAY.

Fruit Pigmented Pretty Naked Palette

100% Pure has several beautiful palettes to choose from.  I loved the neutral tones and a soft shimmer in the palette called “Pretty Naked.”  This collection of neutral shades has undertones of taupe, rose, and silver.  The blush and eye shadow both glide on beautifully.

clean make up review


So yeah, I’m really sold on 100% Pure Natural Cosmetics! I’m so glad that I decided to give my makeup routine a makeover and give this natural brand a try!

Also on the blog lately, it’s a jungle out there so might as well dress like it, don’t let the shirt fool you (my designer bargain), and how to wear a blazer with a hoodie!

How are you all doing?  I’m having a good week. I’ll admit that I felt a bit extra restless this weekend, but those feelings are bound to come and go.  Mostly I’m just grateful to be safe and healthy.

I aways LOVE to hear from you, either on comments or on social media!  Please keep in touch and don’t forget to put self-care on the top of your priority list, Dear Readers!


Hugs & More Hugs,

Dawn Lucy

About the blog: Fashion Should Be Fun is ME talking to YOU, other middle-aged women who are over 40, but not over fashion.  We still want to look beautiful and stylish.  We still want to have fun with trends.  And we don’t need anyone giving us rules, because we’re all different. This is a place for me to share my love of fashion with you, including style ideas, tips, trends, and inspiration. I know how liking the way we look can translate into confidence and energy. I know we have so much life left to live and so much adventure ahead of us. Let’s show the world you’re never too old to have fun and be fierce!


  • Reply Emma Peach April 24, 2020 at 3:25 pm

    Your skin looks amazing, so radiant! These products sound fantastic, I’m always on the lookout for natural, cruelty free makeup and skincare!

    Emma xxx

    • Reply Dawn Lucy April 26, 2020 at 12:34 pm

      Thanks so much for the sweet compliment, Emma! OXOX

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